4 Promo Products
When you need promotional advertising we have the edge on the web. We are a manufacture with all hands on deck when you order is in house. Each and every partner at 4 Promotional Advertising knows just how important it is that satified with your custom t-shirt, mouse pad, trucker hat, or what ever promotional give a way you ordered. Our goal is to serve you. We know that every deadline is important, and it is just as important to make sure your logo is perfect on each item. Give customer service a call or send us an e-mail so we can start helping you. More than 65 years of satified customers. Promotional Advertising How much to spend on a promotional item depends a lot on how it wifi be distributed. When the item is intended to he passed out indiscriminately it’s important to keep the cost down. Weiner suggests spending less than $2 a piece on no-strings-attached giveaway items. Over $2 spent on a promotional product and you’re getting into a premium so you’d better have him buy something. Pens, carton cutters, money clips, pen knives, paperweights, rulers, mugs and note pads are among the items lists in our promotional handbook which cost the distributor less than $2 when bought in bulk. A notable exception to the $2-ceiling rule would be for commemorative or anniversary promotions where the item should be of higher quality. For a 100-year anniversary or a commemorative time where a select few would be present, Weiner might even up that ante to over $10 each. A more elegant item may have a longer life on a customer’s desk than a cheaper version. He remembers one company that silverplated about 400 valves for a commemorative event. How much money a wholesaler is willing to spend on a promotional item appears to be a personal decision, and there are no strict rules on the subject. Some items might seem inexpensive at first glance but really aren’t. For example, one wholesaler wanted to give away the scratch-off prize cards (like those given away by McDonalds) in direct mailings, but had to scrap the idea. Spending less than 1 percent of your promoted product’s price when using promotional products in a promotion is a good rular to go by. You want to target your customer - who is it for and what are you trying to accomplish. Then you can use some standard formulas on cost vs. return to determine the value to he placed on the product.

 

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